Marketing Automation Features


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Campaign management

Easy Segmentation

Segment your database easily with a clean widget using a combination of demographic and behavioral attributes. Your contacts will be enrolled to the campaign as soon as they meet the criteria.

Advanced Statistics

See how your campaign is performing with KPIs such as open rate, bounce rate, clicks and deliverability.

Test Mode

Before activating your campaign, run your workflow on a test contact to view the sequence of events in action.

Advanced workflows

Create and customize workflows with a visual interface to better envision your customer journey. Get your contacts following one path or another based on an action in your workflow (email opened / clicked / replied).

Visitors Tracking

Manage UTMs to track visitors from a visit to the website, to the sale order or invoices.


Triggers

Time based Conditions

Set delays between your workflow actions.

Emails Interactions

Use pre-made building blocks to create your emails. Start from scratch or use our 10 themes.

Expression Builder

Domain widget: perform filters on any field, recursively across links.


Automation

Mailing

Automate your workflow by sending specific emails at a specific time.

Python Code

Create custom server actions by executing Python code.

Data Update

Automate contextual action such as updating a record.

SMS

Automate SMSs for more personal interaction.


Integrations

CRM

Nurture leads and automate lead management. Use the lead scoring integration to prioritize your prospects according to their sales-readiness.

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eCommerce

Re-engage abandoned carts by creating win-back email series.


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Email Marketing

Automate database notifications and trigger actions based on your users behavior.

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Events

Schedule automatic registration confirmation, follow-ups and reminders for your events.

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Helpdesk

Increase your customer support efficiency by automating your tickets notifications and feedbacks.

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SMS Marketing

Expand markets, boost conversion rates and quickly communicate with clients, prospects or employees using a more personal channel.

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